ExpoBooqiFor fair organisers

ExpoBooqi for trade fair organisers

One hybrid guide that visitors keep in their pocket, with room for exhibitor and sponsor ads that help cover the cost, and visitors you can reach again for the next edition.

ExpoBooqi is a hybrid visitor guide for trade fairs and congresses: visitors keep a pocket-sized ExpoBooqi with the floor plan, programme and exhibitors, and the QR on it opens a digital guide that keeps working after the event.

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A ExpoBooqi in the hand, with the digital guide on a phone

Trade fair organisers

Roles: Show and event directors, event managers, marketing and visitor marketing managers, exhibitor sales and sponsorship managers
Size: Trade fairs and consumer fairs with thousands of visitors, from art fairs to sector fairs for travel, education, health, food and construction
When to start: Your fair date is the deadline: plan about four weeks before the fair for design, production and delivery.

A good fit if you have

Organises a trade fair or consumer fair
Responsible for the visitor experience
A yearly edition

Not for

Fairs with only a few hundred visitors

The problem

Visitors get lost, miss exhibitors and throw away paper guides. Exhibitors want more visitors at their stand. After the fair, the contact with visitors is gone.

What changes with ExpoBooqi

One hybrid guide that visitors keep in their pocket, with room for exhibitor and sponsor ads that help cover the cost, and visitors you can reach again for the next edition.

ExpoBooqi folded open — The ExpoBooqi they keep

ExpoBooqi with the digital guide on a phone — The digital guide behind the QR

Clients like

Huishoudbeurs (Amsterdam RAI), every year since 2023
RDA Group Travel Expo (RDA Expo), every year since 2024

From first call to live in 2 to 3 weeks

1
A short call
We look at your venue and your goals, and show you what it would look like for you.
2
We design both halves
You send your map, content and brand. We design your ExpoBooqi and the digital guide, you approve.
3
Live
Your ExpoBooqi arrives, the digital guide is live behind the QR, and you change the content yourself.

Already have your own app? Good. Most visitors never download one. Your ExpoBooqi is in their hand the moment they arrive, and the QR on it can open your app or your site. Hybrid: physical and digital together.

ExpoBooqi is not a website builder. There is nothing to download: the guide opens in the browser.

See ExpoBooqi for your organisation

A short demo with your own venue in it. No obligation.